How to Create Content That Engages and Converts | Sam Houston State University SBDC

1/23/2025
10:00 AM - 12:00 PM
Location: SHSU - The Woodlands Center, 3380 College Park Drive, Room 150, The Woodlands, TX 77384
  Amount
Add to Cart $29.00

Many business owners struggle with creating relevant, interesting, and timely content and as a result they don't attract their intended audience or any audience in some cases. When you have interesting and relevant content geared to your audience it makes it easy to attract customers and increase sales. 

Highlights:

  • How to decide on the 5 content pillars of content for your online brand
  • How to use storytelling in your posts to increase your engagement
  • How to use content such as images, short form video, and text to create posts
  • The best times and days to post to the different social sites
  • The ten-minute "comments and connections" strategy that will build your brand
  • How to create a content calendar and a three-day schedule to stay consistent

This session is geared toward business owners and marketing managers.

 

Presenter:

Marsha Lynn Hudson, EdS, Brand and Online Marketing Strategist | AI Trainer and Consultant

It is imperative to add sbdctraining@uh.edu to your approved senders' list to be able to receive event confirmations for SBDC events.

Please Note:

Each person attending an event must have their own account. Multiple people may not register under one account.

The SBDC reserves the right to cancel a class for insufficient enrollment, weather emergencies, and other unforeseen circumstances. Should a cancellation occur, we will use the email you provided to contact you.

Preregistration is highly recommended. If an event is canceled or postponed and you have not preregistered, we will not be able to contact you.

If you choose to register at the door, you will need your mobile device to complete your registration otherwise you will not be allowed to attend.

Satisfactory meeting room temperatures are difficult to maintain. Always bring a sweater or jacket to ensure comfort.

No children under the age of 16 are allowed in the workshop.

Only service animals allowed - If you need to bring a service animal with you to a workshop please contact us ahead of time.

Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the Sam Houston State University SBDC at (936) 294-3737 for accommodations, or if you have questions about this class.

SBDC SPONSORS:

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